the [ ] space
LOCATION: MONUMENTAL BULLRING (BARCELONA)
PARTNER: MONUMENTAL CLUB
SPONSOR: ALHAMBRA
Date
March 2018
Role
Concept co-creator, Production, Building process
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the goal
Thinking in the context of Alhambra’s manifiesto of enriching our sixth sense through which we experience a stronger perception os the other senses. How we would do that?
final proposal
Create an immersive experience that is unique in terms of design, concept and external context.
The [ ] space wants people to stop, pause, see and feel through another perspective in a festival. We create a special space to discover and appreciate this moment of time.
working with a brand
The aspiration to create a space with its own identity, having the support of a logo and a manfiesto helped a lot the process of designing the concept and building the pop up.
